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Decision on tyre production in America

April 2004.
TOYO TIRE & RUBBER CO. LTD. have decided to build a new manufacturing plant in the United States.

In the past few years we have received huge orders from overseas and we have tried very hard to increase tyre production in Japan, but it has not been possible to satisfy all these orders.

This issue has been taken very seriously. The following points were considered: 1. The expansion of the factory in Japan is extremely difficult. 2. The world's largest demand is in the United States. 3. Ways to minimize currency fluctuation risks.

After deep discussion, Toyo Tire & Rubber Co. Ltd. has decided to construct a new factory in the United States.

The factory will be located in the eastern part of the United States with an investment of 150 million U.S. dollars.

Tyre production is planned to start in 2005. Production of 2 million pieces of passenger car radial & light truck radial tyres is expected annually.

Toyo has won No. 1 in the "Overall Brand Average" for three consecutive years in the passenger and light truck category of the survey conducted by the major American magazine "Tire Review".

We believe the decision to have a new factory in the United States will reinforce our brand reliability furthermore.

 

 

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